I really like the new powerpro battery..

I don't like the Victron Blue color, but I have to admit that when I see a wall of blue, I see a willingness to spend money on good equipment and most likely a very solid system. Weather intended or not, the Victron Blue Market branding is working well for them.

I've liked the color for over 40 years. Notice the color in these machines? Hah. If you've ever played baseball in the US at any level, you probably recognize these: https://jugssports.com/pitching-machines/